Sales and Marketing Books to Read

Sales and Marketing Books to Read

From the Weekly Book Scan at Realtor.com, I found this list. It’s always great to feed your reading list, and this list is fantastic. I can personally vouch for Tipping Point, Influence and The New Rules of Marketing. All are indispensable. As Realtors, we always need to be on the lookout for ways to improve our skills and stay on the edge with technology. Most of these are very readable and will not take much of your time, but the information is top notch. Here are the latest top selling books in sales and marketing from Amazon.com:

1. Yes!: 50 Scientifically Proven Ways to Be Persuasive, By Noah J. Goldstein, Steve J. Martin, and Robert B. Cialdini

2. The Tipping Point: How Little Things Can Make a Big Difference, By Malcolm Gladwell

3. Influence: The Psychology of Persuasion, By Robert B. Cialdini

4. Predictably Irrational: The Hidden Forces That Shape Our Decisions, By Dan Ariely

5. Nudge: Improving Decisions About Health, Wealth, and Happiness, By Richard H. Thaler and Cass R. Sunstein

6. Sway: The Irresistible Pull of Irrational Behavior, By Ori Brafman and Rom Brafman

7. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly, By David Meerman Scott

8. The Mary Kay Way: Timeless Principles from America's Greatest Woman Entrepreneur, By Mary Kay Ash

9. Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant, By W. Chan Kim and Renée Mauborgne

10. Principles of Marketing, 12th Edition, By Philip Kotler and Gary Armstrong Mario Trejo Romero Certified Residential Specialist, CRS 602-252-4191 The Romero Team - Melcher Agency www.TheRomeroTeam.com P.S. Who’s the next person you know who’ll be buying or selling their home? I’m here to help!

Mario Trejo Romero
Certified Residential Specialist, CRS
 602-252-4191
The Romero Team - Melcher Agency
www.TheRomeroTeam.com
P.S.  Who’s the next person you know who’ll be buying or selling their home?  I’m here to help!

 

What did you think of this article?




Trackbacks
  • No trackbacks exist for this entry.
Comments
  • No comments exist for this entry.
Leave a comment

Submitted comments will be subject to moderation before being displayed.

 Enter the above security code (required)

 Name

 Email (will not be published)

 Website

Your comment is 0 characters limited to 3000 characters.